Celgene is a global biopharmaceutical company leading the way in medical innovation to help patients live longer, better lives. Our purpose as a company is to discover and develop therapies that will change the course of human health. We value our passion for patients, quest for innovation, spirit of independence and love of challenge. With a presence in more than 70 countries, and growing - we look for talented people to grow our business, advance our science and contribute to our unique culture.
Join us as we build our cutting-edge marketing organization! Patients are at the center of all our efforts at Celgene, and are an increased focus of our marketing efforts as the myeloma market becomes more complex and competitive. The Associate Director of Multiple Myeloma Patient Marketing will lead the development and implementation of patient/caregiver marketing for REVLIMID and POMALYST, a multi-billion dollar business with a continued strong growth trajectory.
Responsibilities will include, but are not limited to, the following:
Develop and execute on a multi-channel patient/caregiver strategy for REVLIMID and POMALYST; elevate our patient marketing efforts in an increasingly competitive marketplace Manage a bureau of patient ambassadors for the two brands, unbranded disease initiatives, media/social platforms Identify and provide solutions for gaps in the patient journey to drive patient compliance Cultivate strong relationships with key patient advocacy organizations Partner with market research to ensure a strong understanding of customer needs, business opportunities, and strategic plan effectiveness Foster strong partnerships with HCP marketing, medical affairs, market access, marketing operations, sales, market research, legal, regulatory, and other functions to ensure aligned objectives, understanding and implementation of the patient strategy Manage budgets and assess the marketing mix to evaluate cost effectiveness and results Identify and monitor key performance indicators for patient initiatives Manage advertising agency and other vendors to ensure execution towards objectives
*LI-POSTCelgene is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Celgene complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must have authorization to work for Celgene in the U.S.
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Celgene is a global biopharmaceutical company committed to improving the lives of patients worldwide. At Celgene, we seek to deliver truly innovative and life-changing treatments for our patients.